This is the "Getting Started" page of the "WRD 203 (Marketing Strategy Assignment)" guide.
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WRD 203 (Marketing Strategy Assignment)  

A guide to the resources for completing marketing strategy assignments for WRD 203.
Last Updated: May 27, 2014 URL: http://libguides.uky.edu/WRD203Businesswriting Print Guide RSS UpdatesEmail Alerts

Getting Started Print Page
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Welcome

 Welcome to the guide for WRD 203: Business Writing.

This guide will connect you with resources to find books, journal articles, information from reference books, company information and other sources.

 

 

Getting Started with your Research

Some tips to get you started:

  • Understand your assignment.  What kind of information do you need?  Peer-reviewed journal articles, literary criticism, biographical information?
  • Know your deadlines.  It is so much easier to do your research early so that you will have plenty of time to write your paper.
  • Develop your topic.  Narrowing your broad idea to a specific question you want to research will save you much time and effort.
  • Brainstorm keywords.  Think about keywords related to each aspect of your topic to help in searching.

If you run into any trouble at any point in your research process, you can always Ask a Librarian for help. 

Another advantage to starting your research early: you can schedule a consultation with a librarian. Librarians are here to help you navigate the many resources available to you, and a consultation is a great opportunity to make sure you are looking in the right places.  Librarians are glad to help!

Business and Economics Liaison

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Peter Hesseldenz
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W.T. Young Library
University of Kentucky
Lexington, KY 40506-0456
(859) 218-1840
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