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This guide contains information on how to do research in the field of business.

University of Kentucky Stuckert Career Center

Make an appointment with UK's Stuckert Career Center advisors or visit the website to find resources on resumes, cover letters, interviewing, and etiquette. 

All UK students automatically have accounts in the Handshake career management platform. Access your Handshake account with your link blue log-in credentials. 

Search Hints

When searching for information about professions or occupations in the databases, first, think of all possible synonyms -- for example try searching for both doctor and physician or lawyer and attorney.  If you are getting too many hits, you might try searching for a specialization within a particular profession -- such as an anesthesiologist rather than a doctor or a child psychiatrist rather than a psychiatrist.  Do the opposite if you are not getting enough hits.

Search the name of the profession in conjunction with a term or phrase which identifies the aspect of the job you are interested in.  For general information, use terms like: 

Other possible search terms: 
Quality of Work Life
Job Satisfaction
Working Environment

General Occupational Research and Salaries

Researching a Company

In addition to the resources listed below, when researching a company, be sure to visit the company's website. It will often provide links to financial filings, annual reports, and other information for investors. Look for links for investor relations or public relations - they may be at the bottom of the page and in small print. Also run searches in news databases to see what is being reported on companies. Local papers are more likely to cover smaller, private, regional businesses.

Researching an Industry